"NEVER UNDERESTIMATE THE POWER  OF SPEAKING YOUR TRUTH."

- Kathleen Hanna

WHO WE ARE


Animal Rights Initiative (ARI) is a 501(c)(3) organization based in the United States dedicated to conserving our natural biodiversity and ending animal suffering through a multifaceted approach. What makes us different is that we combine government, community and corporate outreach to achieve our goals of legislative protections and  corporate policy changes. Because of the exponentiated risks of zoonotic illness transmission and excessive waste contributing to Harmful Algal Blooms (HABs), our focus is primarily on factory farms and breeding mills.


Animal use is deeply entrenched in human livelihoods; we are committed to staying flexible and pro-active to improve as many industries as we can in order to increase quality of life and reach biosecurity.


CURRENT CAMPAIGNS


We believe in reducing demand by making incremental, systemic changes while advocating for ethical consistency. We have single-issue campaigns throughout multiple systems that impact biodiversity. 

OCTOPUS

Octopus farming poses a unique threat to ecosystems.

EXPLORE MORE
  • Pet Sales

    Animals suffer in breeding mills, in pet stores, and die prematurely in homes.

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  • Research

    Bunnies, Chimps, Guinea pigs and more are subjected to painfully intrusive tests despite being rendered useless over 90% of the time.

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  • OCTOPUS FARMING

    PROBLEM: An estimated 3 trillion sea animals and 80 billion land animals are killed for food each year. Most of them are raised in factory farms which harm the environment and natural biodiversity.

    OUTCOMES: To prevent the construction of facilities that aim to "process" 1 million octopus per year in an "ice slurry", requiring an estimated 30+ million crabs and fish to be used as feed. To change public ideology around eating octopus and other sentient creatures by influencing mainstream media, and to influence the development of alternative protein.

    ANNUAL IMPACT: 1,000,000 octopus, 30,000,000 animals used as feed per year. Paves way for other legislation to use ecological and ethical concerns as justification.

    HOW: Working directly with lawmakers in localities across the United States, Canada and the U.K. to implement legislation

    TRACK RECORD: In 2024 we: successfully banned commercial octopus farms in March in Washington State, introduced legislation in Hawaii, collaborated and supported mirrored legislation in California, Confirmed sponsorships for the bill in 2025 in Oregon and Connecticut, and are actively working on more localities to be announced. Permits for the "world's first commercial octopus farm" were denied in April 2024.

    FUR FARMING

    PROBLEM: An estimated 100 million animals are commercially farmed for their fur worldwide every year.

    SOLUTION: Helping the fashion industry (farmers, designers, retailers) transition from fur to environmentally-friendly, cruelty-free alternatives

    COMMUNITY OUTREACH GOAL: Hawaii Tourists and Seattle Residents

    CORPORATE OUTREACH GOAL: Louis Vuitton Moet Hennessy

    GOVERNMENT OUTREACH GOAL: Washington State

    OUTCOMES: To reduce demand for non-essential animal fur products and therefore transition factory farms to non-animal specialty crops. To influence public attitudes around wearing fur and other animal based textiles and to support the development of plant-based alternatives.

    ANNUAL IMPACT: Estimated 100,000s of minks no longer in production

    HOW: Working directly with lawmakers in Washington and the United States and direct corporate outreach to designers using fur in their products, like Max Mara Fashion Group.

    TRACK RECORD: Introduced 5 bills to ban the production or sale of fur in Washington state in 2021, 2022, 2023 and 2024 and supported bills to ban do the same in Oregon, Hawaii and Rhode Island. We collaborated on campaigns that ended the sale of fur at: Max Mara, Macy's, Nordstrom, Saks 5th Avenue, Canada Goose, Moncler, Mario's, and Paul Stuart. Since the beginning of our campaign there has been a 40% reduction in fur factory farms across Washington state, and a 54% reduction country-wide.


    ANIMALS IN TRAVELING ACTS

    PROBLEM: Animal use in entertainment industries perpetuates the notion that animals are inferior, not deserving of freedom or to exist. An estimated 5.5 billion wild animals are commercially farmed worldwide every year to be be killed or sold into captivity. It's estimated that around 500,000 animals are used in cosmetics testing each year alone.

    SOLUTION: Remove animals from entertainment, research and other industries

    SHORT TERM GOALS: Ban the sale of small mammals as pets in Washington, ban the use of exotic animals in traveling animal acts in Washington and Oregon

    OUTCOMES: To reduce demand for animals as pets, animals in the entertainment industry and animals used as research. To influence public opinion on the use of animals for any reason.

    ANNUAL IMPACT: Hundreds of thousands of animals in breeding mills and sold to research.

    HOW: Working directly with lawmakers in Washington and Oregon to implement legislation.

    TRACK RECORD: Successfully passed legislation to mandate cruelty free cosmetics in Washington State in 2024, Introduced 5 bills to prohibit exotic animal performances in Washington and Oregon, deterred animal performances in Oregon and Washington in 2022 and 2023.

    ARI is a 501(c)(3) nonprofit organization. Our EIN is

    87-3745633. Donations are tax-deductible. Call our office or email us to learn more.

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