- Kathleen Hanna
WHO WE ARE
Animal Rights Initiative (ARI) is a 501(c)(3) organization based in the United States dedicated to conserving our natural biodiversity and ending animal suffering through a multifaceted approach. What makes us different is that we combine government, community and corporate outreach to achieve our goals of legislative protections and corporate policy changes. Because of the exponentiated risks of zoonotic illness transmission and excessive waste contributing to Harmful Algal Blooms (HABs), our focus is primarily on factory farms and breeding mills.
Animal use is deeply entrenched in human livelihoods; we are committed to staying flexible and pro-active to improve as many industries as we can in order to increase quality of life and reach biosecurity.
CURRENT CAMPAIGNS
We believe in reducing demand by making incremental, systemic changes while advocating for ethical consistency. We have single-issue campaigns throughout multiple systems that impact biodiversity.
PROBLEM: An estimated 3 trillion sea animals and 80 billion land animals are killed for food each year. Most of them are raised in factory farms which harm the environment and natural biodiversity.
OUTCOMES: To prevent the construction of facilities that aim to "process" 1 million octopus per year in an "ice slurry", requiring an estimated 30+ million crabs and fish to be used as feed. To change public ideology around eating octopus and other sentient creatures by influencing mainstream media, and to influence the development of alternative protein.
ANNUAL IMPACT: 1,000,000 octopus, 30,000,000 animals used as feed per year. Paves way for other legislation to use ecological and ethical concerns as justification.
HOW: Working directly with lawmakers in localities across the United States, Canada and the U.K. to implement legislation
TRACK RECORD: In 2024 we: successfully banned commercial octopus farms in March in Washington State, introduced legislation in Hawaii, collaborated and supported mirrored legislation in California, Confirmed sponsorships for the bill in 2025 in Oregon and Connecticut, and are actively working on more localities to be announced. Permits for the "world's first commercial octopus farm" were denied in April 2024.
PROBLEM: An estimated 100 million animals are commercially farmed for their fur worldwide every year.
SOLUTION: Helping the fashion industry (farmers, designers, retailers) transition from fur to environmentally-friendly, cruelty-free alternatives
COMMUNITY OUTREACH GOAL: Hawaii Tourists and Seattle Residents
CORPORATE OUTREACH GOAL: Louis Vuitton Moet Hennessy
GOVERNMENT OUTREACH GOAL: Washington State
OUTCOMES: To reduce demand for non-essential animal fur products and therefore transition factory farms to non-animal specialty crops. To influence public attitudes around wearing fur and other animal based textiles and to support the development of plant-based alternatives.
ANNUAL IMPACT: Estimated 100,000s of minks no longer in production
HOW: Working directly with lawmakers in Washington and the United States and direct corporate outreach to designers using fur in their products, like Max Mara Fashion Group.
TRACK RECORD: Introduced 5 bills to ban the production or sale of fur in Washington state in 2021, 2022, 2023 and 2024 and supported bills to ban do the same in Oregon, Hawaii and Rhode Island. We collaborated on campaigns that ended the sale of fur at: Max Mara, Macy's, Nordstrom, Saks 5th Avenue, Canada Goose, Moncler, Mario's, and Paul Stuart. Since the beginning of our campaign there has been a 40% reduction in fur factory farms across Washington state, and a 54% reduction country-wide.
PROBLEM: Animal use in entertainment industries perpetuates the notion that animals are inferior, not deserving of freedom or to exist. An estimated 5.5 billion wild animals are commercially farmed worldwide every year to be be killed or sold into captivity. It's estimated that around 500,000 animals are used in cosmetics testing each year alone.
SOLUTION: Remove animals from entertainment, research and other industries
SHORT TERM GOALS: Ban the sale of small mammals as pets in Washington, ban the use of exotic animals in traveling animal acts in Washington and Oregon
OUTCOMES: To reduce demand for animals as pets, animals in the entertainment industry and animals used as research. To influence public opinion on the use of animals for any reason.
ANNUAL IMPACT: Hundreds of thousands of animals in breeding mills and sold to research.
HOW: Working directly with lawmakers in Washington and Oregon to implement legislation.
info@animalrightsinitiative.org
www.animalrightsinitiative.org